Facts
- Population
- 72,040 (2024)
- Change since 2020
- 2.4 %
- Net migration
- 737 (2023)
- Unemployment rate
- 3.1 % (2025)
- State
- Wisconsin
- Population base, April 2020
- 70,375 (2020)
- Births
- 553 (2023)
- Births per 1,000 residents, 2023
- 7.7
- Deaths
- 624 (2023)
- Deaths per 1,000 residents, 2023
- 8.7
- Natural change, 2023
- -71
- International migration
- 187 (2023)
- Domestic migration
- 550 (2023)
- Net migration per 1,000, 2023
- 10.2
- Postal code
- WI
- FIPS code
- 55097
Sources: US Census Bureau — Population Estimates, Bureau of Labor Statistics — LAUS
Unemployment rate, annual average
| Period | Value |
|---|---|
| 2025 | 3.1 % |
| 2024 | 3.0 % |
| 2023 | 2.8 % |
| 2022 | 2.8 % |
| 2021 | 3.5 % |
| 2020 | 5.5 % |
| 2019 | 3.1 % |
| 2018 | 3.0 % |
| 2017 | 3.0 % |
| 2016 | 3.7 % |
| 2015 | 4.5 % |
| 2014 | 5.5 % |
Population estimates, 2020–2024
| Period | Value |
|---|---|
| 2024 | 72,040 |
| 2023 | 71,461 |
| 2022 | 70,799 |
| 2021 | 69,447 |
| 2020 | 70,412 |